Strategic Planning

A sound strategy is the foundation of process engineering and management. Often, process issues are the result of strategic misalignment, ambiguity, and a lack of organizational understanding and communication. In some cases, previously successful strategies become outdated or ineffective due to changing business conditions, shifts in the competitive environment, or new legal and regulatory constraints. In addition, mergers, acquisitions, and downsizing initiatives create the need to assess new markets and channels, redefine or change business models, restructure the sales organization, and redeploy delivery and service assets.

As a highly specialized CRM consultancy, Reardan Consulting helps organizations improve marketing, sales and service performance through an approach that emphasizes the alignment of strategy, organization, and process. It starts with strategic planning, an area of the business that frequently suffers from a lack of funding, time, resources, or deep knowledge of best practice planning and execution frameworks.

We are often engaged to lead or facilitate initiatives focusing on:
  • Strategic Plan Development
  • Vision, Mission and Values Definition
  • Market, Customer, and Product Assessment
  • Goals, Objectives, and Targets Definition
  • SWOT Analysis
  • Situational Analysis of Markets, Competitors, Technologies, and Economic Factors
  • Strategy-Process Alignment
  • Sales Organization Structure
  • Multi-channel Strategy, Integration, and Optimization
  • Communication and Change Management

    Contact us for more information.
    www.ReardanOnline.com